From broadcast marketing to
decision-driven marketing
ian® is an AI-driven decisioning platform for the real-time orchestration of 1-to-1 marketing.
At the heart of the system, multiple agents consolidate data, continuously assess the context (channel, timing, customer availability, marketing pressure) and trigger the next best action/offer/channel.
With ian®, every interaction becomes an orchestrated moment: prediction, decision-making, execution, in a seamless and unified omnichannel experience.
a suite of SaaS solutions
One client, millions of experiences
ian® Orchestration is the module that centralises and orchestrates all your CRM campaigns: unify your messages
and channels, then let ian® decide on the right time, the right channel and the right message for each individual.
Agile audiences, tailored for immediacy
ian® Audience allows you to create, manage and activate your segments independently and dynamically, to feed your CRM with targets that are always relevant and up to date.
When simplicity becomes an advantage
ian® Care measures and reduces your CRM’s carbon footprint. It manages scenarios, volumes and channels to balance business performance, environmental sustainability and respect for the audience’s attention.
Orchestrate what exactly?
TOOLS
Take control of a demanding operational and technological foundation
CDP, CEP, CRM & market autos, builder, e-commerce…
COMMUNICATION
Control content, target audience, timing and channel everywhere, all the time
Messages, Channels, Timing,
Personalisation, brand
tracking…
Why orchestrate?
COMMERCE
Place CRM at the heart of marketing and e-commerce
Segmentation, targeting,
funnel, engagement plan,
media, operations…
TEAMS
Become agile, collaborative and effective once again
Marketing Operations, E-commerce, Social Media, Brand, CRM, Customer Relations…
AI-Decisioning that simplifies operations
omnichannel
Email, SMS, App Push & Web Push, Wallet, Outbound calls, Conversational, Social media & more…
interoperability
Headless, on-top and compatible with all CRM automation and software on the market, with an easy and secure connection.
compliance
‘Privacy by Design’ solution; we are fully GDPR-compliant, with ISO 27001-certified technical teams.
accountability
Mature and secure technology, serving a responsible CRM, users and employees.
“Timing is key; it has enabled us to reduce churn by reactivating more than half of our inactive customer base. Notify has increased our share of active customers, which now accounts for over 80% of our database.”
“Timing is key; it enables us to reduce churn by reactivating a large proportion of our inactive customer base, thanks to a significant increase in open rates and click-through rates among this group.”
“Thanks to the content and channel orchestration offered by Notify, we’ve been able to address customer journey challenges, manage sales pressure and deliver the best possible experience to each individual (both our customers and those who are inactive). This is a key priority for us! A truly successful partnership!”
