Responsible CRM orchestration
to promote sustainability.

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measure

Manage the digital carbon footprint of your CRM with unprecedented data predictively and in real time.

eco-arbitration

Orchestrate omnichannel in real time according to the best carbon impact to deliver each message with sobriety.

optimise

Engage your CRM within a decarbonisation trajectory: optimise performance while preserving resources.
The CRM represents 40 to 70% of the digital carbon footprint. As an example, a brand that sends 400 million emails per year has an impact equivalent to 2,000 Paris to New York flights.

COMMIT TO A COMPREHENSIVE CSR CRM PLAN

only activate what is necessary
channels, activations, customer journey.
orchestrate an omnichannel CRM
marketing pressure management.
eco-arbitration
ian delivers every message with the utmost restraint.

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CARE MONITOR

Integrate unprecedented eco-environmental criteria to customise your activations while boosting performance. Optimise performance by preserving resources, orchestrate omnichannel in real time according to the best CRM carbon footprint with the most accurate Veritas ISO 14067 (Greenmetrics) certified calculation on the market.